Siftree reads every social platform on the schedule you set, groups every mention into the stories people tell, and pings you when one spikes.
Live · Lumera, Dewly, Clarra
New TikTok mention@glowwithmaya· 2mPositive
“Lumera is the only one that doesn't pill under my foundation.”
r/SkincareAddiction· 4mNegative
“Dewly gel cream pills SO bad with SPF”
@skintalks· 9mMixed
“Is Clarra worth $48? Feels like a dupe of the blue jar one.”
“Pilling under makeup”· Dewly
SiftreeApp6:02 AM
“Pilling under makeup” hit 2x its 7-day average
Dewly · 60 mentions on Oct 5, 2.1x avg. Started with one TikTok video.
Own your intelligence
Your narratives, your labels — not keyword buckets. Every post, comment, and transcript lands on them. Nothing sampled.
01
26,930
Posts & comments
02
100%
Labeled, none sampled
03
11
Narratives
Wears well under makeup, Pilling, Price vs value, Oily-skin fit, Packaging +6
04
2
Spiking now
Share of voice
Share of voice split by narrative, so a win and a problem never cancel out.
Share of voice by narrative
Wears well under makeup
4,120 mentions
Pilling under makeup
3,380 mentions
Price vs value
2,940 mentions
Oily-skin fit
2,610 mentions
Packaging
1,890 mentions
Oct 1–7 · Every major platform · 5 of 11 narratives
“Our listening tool gives me 40,000 mentions and no story.”
40,000 mentions and no story
11 narratives with share of voice
Text-only keyword matches
Video and audio transcripts labeled with the rest
Spotting the TikTok trend after it peaked
A Slack alert at 2x the 7-day average
Counting hashtags for leadership
A cited narrative report
What lands
Weekly narrative report
Lumera Brand · Oct 1–7
Where you're winning
Lumera holds 46% share of voice in “wears well under makeup,” up 9 points, led by TikTok creators1TikTok · creator video, Oct 4.
What's spiking
“Pilling under makeup” mentions of Dewly doubled after one viral video2TikTok · video transcript, Oct 5. That's an opening for comparison content.
Every claim links to the post, call, or page it came from.
SiftreeApp7:02 AM
“Pilling under makeup” hit 2x its 7-day average (Dewly)
60 mentions on Oct 5 vs. a 29/day average. Top source: one TikTok video transcript.
Thresholds you set, delivered to Slack or email.
Task schedule
Approve the task once. It keeps running and repairs itself.
Mentions labeled by narrative
| Post | Platform | Brand | Narrative |
|---|---|---|---|
| “Lumera is the only one that doesn't pill under my foundation.” | TikTok | Lumera | Wears well under makeup |
| “Dewly gel cream pills SO bad with SPF” | Dewly | Pilling under makeup | |
| “Is Clarra worth $48? Feels like a dupe of the blue jar one.” | YouTube | Clarra, Lumera | Price vs value |
| “oily skin girlies — Lumera or Dewly?” | TikTok | Lumera, Dewly | Oily-skin fit |
Labeled records you can filter, export, or query from Claude and ChatGPT.
Start with a prompt
Copy one into the Siftree agent and swap in your brands.
“Which narratives about us gained share this month, and on which platforms?”
“Where are competitors getting praise that we aren't?”
“What objections keep repeating in creator comments and video transcripts?”
“Which creators drive the most positive conversation about us?”
“What should the brand team respond to first this week?”
“Alert me when negative sentiment about us doubles in a day.”
Questions
FAQ
Keyword tools only catch text matches. Siftree also transcribes video and audio across every major platform, so what people say on camera lands in the same narratives as comments and posts.
Every major social platform you care about: TikTok, YouTube, Instagram, Reddit, X, Threads, LinkedIn, Facebook, Pinterest, Bluesky, and more. Connect what you need; the narrative model stays the same.
As fresh as the schedule you set. Daily is common, and launches or incidents can run more often.
A chat assistant answers once from what it can see in the conversation. Siftree collects and connects your data, labels every record the same way, re-runs on a schedule, and cites the source behind each claim. You can still ask from ChatGPT or Claude through Siftree MCP.
Access is scoped to the channel and the accounts you grant. Tasks run in an isolated sandbox, creating or running a task requires approval, and every action is written to an activity log.
No. Describe the outcome in plain language. Siftree scopes the work, builds and tests the pipeline, and asks for approval before anything runs.
Where it listens
Meltwater
SprinklrManual social dashboardsOne analyst, every team
Siftree
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Siftree connects calls, tickets, reviews, social, documents, and your existing systems — then builds pipelines, datasets, tools, and cited insights your team and agents can operate on. Long-horizon agents keep building after you walk away.
[Machine-readable summary](https://www.siftree.com/llms.txt) — full machine-readable index.